True Incentive, a Florida based company that provides incentive-based direct marketing solutions with marketing and sales incentives, is the first company of its kind to debut a new Incentive Platform developed by MarkSYS, LLC.  MarkSYS, a California based company, is a nationwide provider of marketing and communication services.

Jerod Meents, Vice President of Operations at MarkSYS stated, “We are very pleased to have launched this new platform with True Incentive. They have been in the industry for over 25 years and have a remarkable reputation for offering tried and true travel incentive options. True Incentive is a great fit to partner with on this platform.”

True Incentive is a leader in providing direct marketing solutions with a combination of new and innovative travel incentive product offerings. The Incentive Platform functions as a technology vehicle for True Incentives newest Authorized Distributor Channel. The initial launch offers 15 highly recognized travel incentives.

“Our partnership with MarkSYS helps their clients achieve higher response rates on direct mail campaigns,” explains Christina Lopez, Director of B2B Marketing for True Incentive. “It offers access to MarkSYS True Incentive’s selection of travel incentives through the MarkSYS system.”

The new Incentive Platform debut follows on the heels of True Incentive’s recently launched Online Product Catalog.  This dynamic catalog of land vacations, airfare and cruises is continually updated with new product and pricing.

True Incentive, based in Fort Lauderdale, Florida, specializes in incentive-based direct marketing solutions to improve customer loyalty, brand awareness and revenue.  Its programs are specifically targeted to its client’s geographic, demographic and budget objectives. True Incentive’s products include travel-based land vacations, airfare combination vacations, cruise vacations, cash back rebates and direct marketing solutions designed to give timeshares, travel clubs, auto dealerships, retailers  and direct marketers the competitive advantage when acquiring and/or maintaining consumer relationships.

To learn more about True Incentive visit

For more information on MarkSYS visit